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CB Marketing Rankings


tjaca

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I'm a CB applicant more interested in the JDM side rather than pure CB... I have offers from several "top tier" schools and I'm curious for people's thoughts on rankings within that tier.

 

Note: I'm aware of the UTD/doc sig rankings. I've chosen not to rely too heavily on them, as CB profs often publish in non-marketing journals and are still leading scholars in their fields. I also value aspects of the program beyond publications (student wellbeing, professor interest in student support, etc).

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I'm a CB applicant more interested in the JDM side rather than pure CB... I have offers from several "top tier" schools and I'm curious for people's thoughts on rankings within that tier.

 

Note: I'm aware of the UTD/doc sig rankings. I've chosen not to rely too heavily on them, as CB profs often publish in non-marketing journals and are still leading scholars in their fields. I also value aspects of the program beyond publications (student wellbeing, professor interest in student support, etc).

 

I don't know which schools you have offer from, but here is how I decided on which school I am going to. I don't want to go through the program alone, so I've accepted an offer from a school that accepted more than one person in CB. I really hope the other accepted students accept too (this program had a few seasons with one CB student as others turned them down). Other than that use your gut.

Good luck and congrats on the offers.

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