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Thread: CB Marketing Rankings

  1. #1
    Trying to make mom and pop proud
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    CB Marketing Rankings

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    I'm a CB applicant more interested in the JDM side rather than pure CB... I have offers from several "top tier" schools and I'm curious for people's thoughts on rankings within that tier.

    Note: I'm aware of the UTD/doc sig rankings. I've chosen not to rely too heavily on them, as CB profs often publish in non-marketing journals and are still leading scholars in their fields. I also value aspects of the program beyond publications (student wellbeing, professor interest in student support, etc).

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    Re: CB Marketing Rankings

    Quote Originally Posted by tjaca View Post
    I'm a CB applicant more interested in the JDM side rather than pure CB... I have offers from several "top tier" schools and I'm curious for people's thoughts on rankings within that tier.

    Note: I'm aware of the UTD/doc sig rankings. I've chosen not to rely too heavily on them, as CB profs often publish in non-marketing journals and are still leading scholars in their fields. I also value aspects of the program beyond publications (student wellbeing, professor interest in student support, etc).
    I don't know which schools you have offer from, but here is how I decided on which school I am going to. I don't want to go through the program alone, so I've accepted an offer from a school that accepted more than one person in CB. I really hope the other accepted students accept too (this program had a few seasons with one CB student as others turned them down). Other than that use your gut.
    Good luck and congrats on the offers.

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    Re: CB Marketing Rankings

    A top tier school will place you equally as well as another top tier school. Rankings only matter in terms of tiers. Go with your gut, work hard and you'll do as well at Wharton as you would at Columbia.
    Til now I always got by on my own
    I never really cared until I met you...

  4. #4
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    Re: CB Marketing Rankings

    What qualifies as a "top tier" JDM school? or within CB generally? Or is there a good place to find general tier information for CB specfically?

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