ETS and the potato peelers
Once upon a time there was a company who sold a lot of potato peelers . It wanted to sell even more , but this was a problem . Potato peelers don't break or wear out . Once you have bought one there is no reason why it shouldn't last a lifetime .
So they got their factory to paint the product exactly the same color as potato peel then more people will throw the peeler away with the peelings.
The next year their sales doubled !
A malicious idea indeed !
ETS is changing the COLOR of the test in 2004 .[}:)]