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iamastdnt

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Everything posted by iamastdnt

  1. Hi everyone, I am a college senior with a major in Marketing. I recently completed a honors thesis project on computer-mediated communications on social sites and its implications for business. I had a really great time conducting this research, and it inspired me to pursue a Ph.D in this field. But nothing is that easy. I had my profile reviewed by a very well-known professor in CB and he shared that good doctoral program always look for students with prior research experience. He suggested me to look for a master's degree that can help gain some exposure to be a better candidate in the future. I want to seek advice from everyone on a good research-focused master's program that can be a stepping stone to a Ph.D in marketing. Fuqua has a Master in Business Analytics with an option to conduct research and get a certificate. In this a good option? I am also exploring MS in Information Sciences (human-comp interaction, social networks, electronic word-of-mouth) but I don't know how well it will translate into a Ph.D in Marketing? What do you think of the program in Michigan, Indiana U, and UNC Chapel Hill? Sorry for the long post and thank you in advance for your response
  2. Hi everyone, Like I mentioned in the title, I'm a college senior with a major in marketing and I want to pursue a Ph.D in this field. I completed a honors thesis project recently, focusing on computer-mediated communications and marketing implications for firms. And this is the research topic I want to continue exploring with my Ph.D But I know the path is never that easy. I recently had my profile reviewed by a very well-known professor in CB and that person shared that the school's doctoral program wants students with prior research experience (working with professors or working in a lab). He suggested looking into a good research-based master's program to be a better candidate for Ph.D. program in the future - which sounds extremely reasonable. So I want to seek advice from the URCH community on what master's programs out there that are suitable for enhancing my research experience and equip with quantitative skills to conduct research as a doctoral student. It's hard for me as a newbie to figure out which school has a research-focused program, rather than just taking classes. And how to evaluate how well-known a professor is in his or her field? I am exploring MS in Information Sciences (human-computer interaction, web search behavior, computer-mediated communications, social networks) but I am wondering how well it will translate into a Ph.D in Marketing. What do you guys think about Michigan, UNC Chapel Hill, and Indiana University for this option? Sorry for the long post. And thank you in advance for your response.
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