PhDMarketing

Hello everyone, Let me first introduce myself. I did my BBA and MBA in marketing with a CGPA of 3.5 /4 (Mostly As). Now i want to continue my studies by applying for a PhD program in marketing. I scored 7.5 Bands in IELTS also. My thesis topic in MBA was "Consumer characteristics towards female endorsement in billboards: A moderation analysis". Now i am a bit confused as to how to apply for a fully funded scholarship (if there is any) and which topic is suitable for PhD research. Some of the topics that i searched over ae listed below. Kindly guide me through 1. Marketing automation 2. SERVQUAL 3. Effect of gender on family buying decision 4. Factors affecting positive and negative word of mouth in restaurant industry 5. Effect of brand image on consumer taste peference 6. Factors effecting level of impulse buying 7. Effect of awareness via mobile or social media news on brand image 8. Effect of deceptive advertising on customer loyalty of telecom industry

Hello everyone, Let me first introduce myself. I did my BBA and MBA in marketing with a CGPA of 3.5 /4 (Mostly As). Now i want to continue my studies by applying for a PhD program in marketing. I scored 7.5 Bands in IELTS also. My thesis topic in MBA was "Consumer characteristics towards female endorsement in billboards: A moderation analysis". Now i am a bit confused as to how to apply for a fully funded scholarship (if there is any) and which topic is suitable for PhD research. Some of the topics that i searched over ae listed below. Kindly guide me through 1. Marketing automation 2. SERVQUAL 3. Effect of gender on family buying decision 4. Factors affecting positive and negative word of mouth in restaurant industry 5. Effect of brand image on consumer taste peference 6. Factors effecting level of impulse buying 7. Effect of awareness via mobile or social media news on brand image 8. Effect of deceptive advertising on customer loyalty of telecom industry